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Marketing Data Analyst

Summary:

We are looking for a Marketing Data Analyst to work within our Analytics Team. This role will be responsible for working with a multitude of clients assisting in producing meaningful marketing KPI dashboards and delivering performance reports with clear and actionable insights. This is an amazing opportunity to be part of our growing Analytics team and be a crucial pillar as we look to expand our capabilities and incorporate automation and new business intelligence tools

 

Responsibilities:

Develop custom, multi-channel marketing dashboards for weekly client reporting using Tableau
Help to determine, analyze and report on key metrics incorporating meaningful analysis and actionable next steps
Analyze performance of different marketing channels and make optimization recommendations to improve efficiency

 

Qualifications:

  • 1-2 years experience conducting analysis and building Dashboards in Tableau
  • Bachelor’s Degree in Marketing, Statistics, or relevant field
  • Proficiency in Microsoft Office tools, Excel proficiency a must
  • Experience working with Google Analytics or relevant analytical software
  • Ability to report, draw conclusions and deliver actionable insights
  • Strong problem solving skills
  • Excellent organizational and time management skills
  • Excellent written and verbal communication skills
  • Experience with digital platforms (DCM, Facebook Ads, Google AdWords), a plus
  • Extreme curiosity, eagerness to learn and excellent attitude, a must
  • SQL and/or VBA knowledge, a plus / not required

Benefits of Working for Generator:

  • Annual bonus eligibility for all levels of full-time, permanent staff
  • Medical/Dental/Vision insurance in addition to various voluntary benefits through ADP TotalSource
  • ADP Total Choice Employee Discount Center
  • 401K Program (4% effective match, 100% vesting in agency match from day one of contributions)
  • Commuting reimbursement in addition to our Commuter Savings Account
  • Competitive time-off policy, including Summer Friday program
  • Medical/Dental/Vision/Gym reimbursement program
  • Passion Pursuit program
  • Tuition reimbursement for CE classes
  • Generator Media + Analytics Manager & Non-Manager Training Program
  • Paid Maternity Leave program
  • Weekly Thursday catered lunch
  • Stocked complimentary snacks and beverages
  • Anniversary spot bonuses
  • Frequent team building social activities in our agency event space
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