This person must be ready for account management and optimization activities, and have a history of working autonomously and leading a team. The candidate must have excellent analytical skills to make important optimization decisions.
The Director of Programmatic is the primary manager of day-to-day account strategy and campaign activation and optimization for the programmatic department. They are responsible for digesting client goals and objectives and translating them into a dynamic campaign strategy plan. This candidate must be able to develop concrete action steps, and manage account growth through various stages. The director is responsible for having a firm grasp on media opportunities in the programmatic landscape with the ability to manage the execution of media on behalf of the account teams.
This role is responsible for day to day management of the programmatic team and includes frequent interaction with various client-facing account teams.
The core qualities we seek are:
Benefits of Working for Generator